Unoda kuziva here kuti sarudzo yepurezidhendi iri kuumba sei? Tarisa yako peji Facebook. Kubvira pane izvo zvinonzi "Facebook kusarudzwa" kweMutungamiri Obama mugore ra2008, sangano rezvemagariro evanhu rave riri rezvematongerwo enyika rekutaura kwevanhu, vezvematongerwe enyika uye vezvezvinyorwa zvakafanana. Uye kutonga kubva pane zviito zvayo zvishoma, Facebook inoda kuva nechinetso chikuru pamusarudzo weNovember.
Mugore rakapera, Facebook yakagadzira sangano rezvematongerwo enyika rezvematongerwo enyika kusimbisa hukama hwayo kuWashington, DC, uye yakashuma mbiri itsva dzezvematongerwe enyika dzakashandiswa. Izvo "MyVote" app, yakasikwa pamwe chete naMicrosoft naWashington State, inopa vashandisi ve Facebook mukana wekunyora kuvhota nekutarisa ruzivo rwekuvhota. Izvo "Ini Ndiri Kuvhota" purogiramu, kubatana pamwe chete neCNN, inobvumira vashandi kuti vazvipikidze pachena kuti vote, vatsanangurire vanodiwa, uye vaudze maonero avo ezvematongerwo enyika neshamwari.
Asi usakanganise pamusoro pazvo: Masimba ari pa Facebook haasi kutenderera mberi mune zvematongerwo enyika muvharo. Facebook ye-1 biriyoni-pamwe nevashandisi vakakodzera chikamu chechimbichi chikwereti nokuda kwekuchinja zvikuru zvematongerwe ezvematongerwo enyika kwete muUnited States chete asi kune dzimwe nyika. Hewa nzira nhanhatu iyo Facebook uye vashandisi varo vakashandura nokusingaperi "chiso" chematongerwe enyika.
01 of 06
Ita zvematongerwo enyika uye vezvematongerwe enyika Zvakawanda zvinogoneka
Kubvira pakuuya kwe Facebook, hurumende yakawanda yakanyanyobatanidzwa mune zvematongerwe enyika kupfuura kare. Panzvimbo pokuona TV kana kutsvaga Indaneti nekuda kwemashoko ezvematongerwe enyika, vevaIndaneti vanokwanisa kuenda zvakananga kune peji rezvematongerwo enyika pezvenhau yepamusoro-soro. Vanogonawo kubatanidza mumwe-on-one nevakasarudzwa uye vakasarudzwa vakuru pamusoro pezvinhu zvakakosha kuburikidza nekuvatumira ivo voga mashoko kana kutumira pamasvingo avo. Kuonana kwevamwe vezvematongerwo enyika kunopa vagari kuwana ruzivo rwezvematongerwo enyika uye simba rakawanda rekuita vatongi vanozvidavirira pamashoko avo nezviito.
02 of 06
Rega Makambani Anokwikwidza Kuvandudza Vavhoti Vanotsvaga
Sezvo vezvematongerwo enyika vari nyore kuparidzirwa kuvanhu vachishandisa Facebook, vanogamuchira inenge mhinduro pakarepo pamusoro pemamiriro avo pazvinhu kubva kuvatsigiri nevashori. Campaign vashandi uye strategists vanoona uye vanongorora mhinduro iyi nemagariro evanhu senjere dzakadai seUchenjeri, iyo inoratidza huwandu hwevanhu, "Likes," zvavanoda, zvido uye mafambiro ezvematongerwo enyika 'Facebook fan bases. Idzi ruzivo runobatsira mazano ekugadzirisa mazano ekutsvaga mapoka evanhu kuti vatange vatsigiri vatsva uye varipo uye vanosimudza mari.
03 of 06
Shandisa Media kuti ipe Pfungwa yekufungidzira
Kukurukurirana pakati pezvematongerwe enyika nevevanhu paIndaneti kunobvumira vatapi venhau kutora mushure mutsva yekuzivisa. Mukuedza kusvika kune vateereri vakawanda uye kutaura zvakananga nevatsigiri, vezvematongerwo enyika vanowanzoderedza pepanhau nekuisa mharidzo pamapeji avo epa Facebook. Vanoshandisa Facebook vanoona izvi mharidzo uye vanovapindura. Vatapi venhau vanofanira kumhan'arira pamusoro pevanhu vanopindura mushoko rezvematongerwe enyika kwete pane shoko pacharo. Izvi zvinoshandura nhepfenyuro yemazuva ano, yekuongororwa kwepepanhau nemafungiro ekuratidzira ehuwandu hunoda kuti mutsvaga upe nhepfenyuro panyaya dzinofambisa pane nzvimbo itsva.
04 of 06
Kuwedzera Vechiduku Vokubhadharwa Kubhadhara
Nokupa nzira iri nyore, yakakurumidza yekugovana uye kuwana ruzivo rwemashoko uye vatsigiri vekutsigira, Facebook yakawedzera kushandiswa kwezvematongerwe enyika kwevechidiki, kunyanya vadzidzi. Kutaura zvazviri, iyo "Facebook effect" yakarumbidzwa sechinhu chakakosha mumusangano wechiitiko wokutsvaga kwevhoti muhutungamiri hwemutungamiri wenyika muna 2008, uyo waiva wechipiri mukurumbira munhoroondo yeAmerica (iyo yakakura zvikuru muna 1972, yekutanga yezera remakore 18- vakwegura vakabvumidzwa kuti vasarudze muchisarudzo chemuongorori). Sezvo vechidiki vachiwedzera kusimba kwavo mukubatanidzwa mune zvematongerwe enyika, ivo vanonyanya kutaura mukugadzirisa nyaya dzinotungamirira mishandirapamwe uye kuita sarudzo.
05 of 06
Ronga Maitiro neZvirevo
Facebook haina kungoita sangano rezvematongerwo enyika asiwo senzira yekudzivisa. Muna 2008, boka reboka revaIndaneti rakadana "One Million Voices Against FARC" rakaronga mhirizhonga kurwisana neFARC (shanduro yeSpain yeRevolutionary Armed Forces of Columbia) iyo mazana ezviuru zvevagari vemo vakabatanidzwa. Uye sezvinopupurirwa ne "Arab Spring" kumuka kweMiddle East, vashanduri vakashandisa Facebook kuronga mukati mavo nyika yavo uye vakavimba nedzimwe nzira dzekugarisana nevamwe vakaita se Twitter neYouTube kuti vataure shoko kune dzimwe nyika. Nenzira iyi, vashanduri vemarudzi ane masimba vanogona kupinda mune zvematongerwe enyika pavanenge vachidzivirira hurumende.
06 of 06
Kukurudzira Rugare Rwenyika
Kunyange zvazvo Facebook ichinyatsosimudzira rugare paRunyararo rwayo pane Facebook peji, vanhu vanopfuura mamiriyoni 900 vanobatana nharaunda iyi yepasi rese vari kutamba basa rinokosha mukuputsa miganhu pakati pemarudzi, zvitendero, madzinza uye mapoka ezvematongerwo enyika. Sezvo vashandisi veIndaneti vanobva kunyika dzakasiyana vanobatana uye vanogovera maonero avo, vanowanzoshamisika kuziva kuti vane zvakawanda zvakadini. Uye mune zvakanakisisa zvezviitiko, vanotanga kubvunza kuti nei vakambodzidziswa kuvengana pakutanga.