Shandisa zvido zvekutengesa kushambadzira kusimbisa bhizinesi rako
Paiva nenguva apo kushambadzira kwemaimeri kwaive chinhu chikuru kune vatengesi. Yakashandura chiso chekutengeswa kwemazuva ose uye nzira iyo makambani akaona izvi zvebhizimisi. Iye zvino, nekuuya kwemafoni emafoni anounza kuunza hukuru hwakawanda, kutengesa kushambadzira kwatopfuura kure nekushambadzira kwemeyili.
Kutengesa mafoni kunopa mukana wevashandi, zvakadai sekubhadhara mari, kugadzirisa, nekutsvaga nyore, nokudaro kuderedza vashandi apo vachiri kupa muzvinabhizimisi mari yepamusoro yezvikwereti nemari.
Kufanana nezvimwe zvinhu zvose, kushambadzira kwemafambisi kunowanikwawo nekukwirira kwayo.
Zvimwe zveMafashamba ekuThengisa
Kutengesa mafoni kunopa mazano akawanda kumabhizinesi.
- Vashandi vanogara vachitakura foni dzavo navo. Kazhinji yenguva, vashandi vane foni dzavo dzinotenderera, izvo zvinoreva, vanogamuchira mharidzo panguva chaiyo yatumwa. Kunyange kana foni iri mumirairo yemirayiridzo, shoko rinogamuchirwa pakarepo kana munhu anoshandura pafoni yake. Izvi zvinoshandisa mafambiro ekufambisa kwemashamba anenge pakarepo
- Kugadzira zvigadzirwa zvemafoni efoni, pasinei nemashoko, mifananidzo kana vhidhiyo, iri nyore uye isingadhuri pane kugadzira zvigadzirwa zve desktops uye laptops.
- Ikokufambisa kwemafambisi inoita kuti zvive nyore kubudisa kukurudzira uye kutengeserana mabasa ekukurudzira kune vashandisi. Uyezve, vashandisi vanogona kuchengeta ruzivo rwechokwadi pafoni uye kuitakura kusvika kusvika nguva yavanoda kuishandisa.
- Nemhaka yokuti kukoshesa kwemahwindo efoni yepabonde iduku, zvinogadzirisa huwandu hwehuwandu hunogona kuratidzwa. Izvi zvinoita kuti zvive nyore kune vadziri vezvakagadzirwa, ndiani anogona kuichengeta ichikosha uye iri nyore. Uyewo, zvinyorwa zviri nyore zvinozvibatanidza nyore nyore kumapuraneti akasiyana-siyana .
- Nhamba yemafoni inobatanidza zvakananga nevashandisi pafoni dzavo. Izvi zvinobvumira kushamwaridzana kwemunhu zvakasiyana-siyana. Kushandisa kubatsirwa uku, vatengesi vanogona kutanga kukurukurirana zvakananga nemushandisi, kuwana mhinduro pakarepo nemeseji .
- Mhinduro yekushandisa inogona kutevedzwa nguva pfupi. Izvi zvinobatsira mutengesi wevashambadziri zviri nani kunzwisisa uye kuongorora mafambiro evashandisi, nokudaro vachivandudza mararamiro avo emabasa.
- Nhamba yehutori inogona kugoverwa nyore nyore pakati pevashandisi, saka kutengesa kushambadza kunogona kuva nehutano hwemagetsi. Vanoshandisa nguva dzose vanogovana ruzivo rwakanaka uye vanogovera neshamwari dzavo nemhuri, saka makambani anowana zvakawanda zvakajeka pasina kuwedzera kwekuedza.
- Vanhu vakawanda vane foni dzemafoni kudarika desktops kana laptops, zvinoreva kushambadzira kwemafambisi kunosvikira kune vakateerera vakawanda uye vakasiyana-siyana, kunyanya munzvimbo dziri kure dzenyika. Kutengesa mafoni kunopawo muzvinabhizimisi zvakanakira geo-nzvimbo uye kutumira nzvimbo-zvakashata mameseji kune vashandisi, vachishandisa GPS nekombiyuta yeBluetooth.
- Nhamba yekutengesa kushambadzira ichiri kuchinja, saka niche inonyatsogadzirika kune chero mushambadzi mutsva.
- Mobile vashandisi vari kuwedzera kushandisa microblogging platforms se Twitter kubva pafoni dzavo. Ichi chinhu chinonzi microblogging chinogona kubatsira zvikuru kumutengesi.
- Mutero wemafero uri nyore kune vashandisi. Vanopiwa nzvimbo yakachengeteka yekubhadhara inowanikwa mumutambo inoshanda kuburikidza nehuwandu hwehutachiona hwehutaneti. Somugumisiro, vashandisi havadi kuti vafukidze mari yemuviri kuti vaite kutengwa kwemafoni kana kubhadhara mari yepaisitere paIndaneti.
Muchidimbu, zvinobatsira zvekutengesa kushambadzira ndezvi:
- Migumisiro yepakarepo
- Kunaka
- Direct marketing
- Kunaka kwekutevera
- Viral potential
- Kukurukurirana kwemasasa kwakaita nyore
- Niche haina kuzadzwa
- Inobatsira michina ye microblogging
- Mutero wefoni
Mutengo weKushambadzira Kwemafoni
Iko kune vashoma vanobatanidzwa nekutengesa kushambadzira. Dzinosanganisira:
- Mobile majaira haina mimwe mitemo, kusiyana nema PC uye laptops. Mhando dzeserura dzinouya mumhando dzakawanda uye hukuru, saka svondo rekuyera haigari nguva dzose. Mahwendefa efoni anonyanya kusiyana kubva kune mumwe, anoshandisa maitiro akasiyana siyana ekushandura uye browsers. Kuumba mushandirapamwe wevamwe vose kunogona kuva kwakaoma.
- Vatengesi vemafoni vanofanira kuwana uye kuremekedza chokwadi chokuti vashandi vanochengetedza hukama hwavo paIndaneti. Vanofanira kungoita basa rekutsvaga kana vane kodzero yekushandisa iyo.
- Ikofoni inowanzouya nekanyoro kadiki uye hapana purogiramu. Izvi zvinoreva kuti kufamba-famba pane foni kuri nyore kumushandisi, kunyange kana ine chipinho chekunzwa. Somugumisiro, matanho angangodaro asina kutariswa, sezvinoshandiswa nemushandisi angave akaoma zvakare kutarisa zvakadzama kuburikidza neumwe neumwe wavo.
Muchidimbu, kuipa kwekutengesa kushambadza sezvinotevera:
- Mafurati akasiyanawo
- Nyaya dzezvakavanzika
- Dambudziko rekufamba pane foni