Kutsvaga Chinangwa Chakajeka cheMasikirwo Evanhu
Haasi vanhu vakawanda vanobvunza mubvunzo "chii chinonzi social media?" Zvakare. Zvave zviripo kwemakore ikozvino, uye vazhinji vedu tingangozvitsanangura se "mawebsite anobatsira kutaurirana nevamwe."
Asi nhepfenyuro yezvemagariro yakawanda kupfuura iyo. Heino zvimwe zvakadzama kuongororwa kwezvinoitika mune zvekugarisana nevamwe uye hazvisi.
Kusarudza Social Media
Maererano neWikipedia, Andreas Kaplan naMichael Haenlein vakatsanangura nezvemagariro evanhu kuti vave "boka reInternet-based applications dzinowedzera pane zvidzidzo uye zvidzidzo zveWeb 2.0, uye izvo zvinobvumira kusikwa nekutsinhaniswa kwezvinhu zvakagadzirwa nemashandisi."
Saka, nhepfenyuro yehupfumi inongova chero yero yepaIndaneti inogona kushandiswa kugovana ruzivo nevamwe. Ichokwadi, "rubatsiro rwemagariro evanhu" yakazara nguva yakakwana iyo inogona kushandiswa kurondedzera huwandu hwezvikwata zvakadai semabloggi , maforamu, mapurogiramu, mitambo, mawebsite nezvimwe zvinhu.
Asi regai ndikubvunzei izvi: Ndezvipi chaizvoizvo "zvigaro" zvekugara pane kombiyuta iri kupfurikidza kuburikidza newe Facebook feed ye ruzivo kubva kune shamwari 500 iwe usingazivi, kana kuisa blog WordPress uye mabhurogi kwemazuva asina kuita chero rudzi rwekuverenga? Kana iwe ukandikumbira, zvinogona kuva nzira yakanyanya kupesana nevanhu pane chimwe chinhu.
Zvemagariro evanhu haasi "chinhu." Haisi kungoita Twitter ne Facebook uye MySpace uye YouTube ne Instagram. Zvakawanda zvepfungwa yepfungwa uye mamiriro ekuve. Ndezvekuti iwe unoshandisa sei kusimbisa ukama hwako nevamwe vanhu muhupenyu chaihwo. Zvinoshamisa, tinowanzovimba nekambanikiti uye hutano hwemagariro evanhu kuitira kuti inogona kuputsa ukama ihwohwo kure.
Vanhu Vakawanda, Zvose Zveruzivo
Ini ndichakuudza kuti vhidhiyo yevhidhiyo haisi iyo yose. Hazvirevi nenhamba. Vanhu vanotungamirirwa kuti vatende kuti nhamba dzinoreva simba, asi zvinonyanya kukosha nhamba yevanhu vari kunyatsoteerera nekuita.
Kana mumwe munhu achiti "mitambo yekushamwaridzana," mapeji makuru akaita se-Facebook, Twitter uye YouTube zvinobva apinda mupfungwa dzedu, kazhinji nokuti vane vanhu vakawanda vanovashandisa uye ruzivo rukuru runodzingwa kunze kwemuviri weminiti yose.
Tinowanzoita kuti tisavhiringidzika nhamba yemutambo, tichifunga "inzwi, inzwi, inzwi." Zvimwe zvinyorwa, shamwari dzakawanda, vamwe vateveri, dzimwe hukama, mamwe mapikicha, nezvimwe zvose.
Zvinotungamirirwa kune ruzhinji rusinganzwisisi ruzha uye ruzivo rwakawanda. Sezvo kutaura kwekare kunofamba, kunaka kwehuwandu kazhinji ndiyo nzira yekuenda nayo.
Saka, kwete. Zvemagariro ehupfumi haisi kungova nehuwandu hwevanhu vanomhanyisa kuzhinji kwezveruzivo.
I "IRL" Factor
IRL iInternet slang inowanzoshandiswa nevatori vematafura uye makombiyuta nerds anomirira "Mu Real Life." Inoshandiswa kusiyanisa chero mhando ipi yemamiriro ezvinhu akaitika panguva yekukurukurirana kazhinji kutarisana nevakatarisana nevamwe vanhu pane kungova paIndaneti chete.
Hezvino maonero andinozviona: nhepfenyuro yevanhu inofanirwa kuva ne "IRL" chikonzero, zvinoreva kuti inofanira kuchinja maitiro anoita munhu kana kuita zvisingaiti. Shure kwezvose, huwandu hwemagariro evanhu haufaniri kuva mugumo uri pachahwo. Yakavakwa kuti uwedzere hupenyu hwako chaihwo hwemagariro ehupenyu, muhupenyu chaihwo.
Tora somuenzaniso chiitiko icho munhu anoenda nokuti ivo vakakokwa nemuiti wepa Facebook kuburikidza ne peji reEnglish. Chimwe chinhu chakadai icho chaicho chiri ne IRL chikonzero. Saizvozvowo, Instagram photo inofambisa munhu zvakanyanya ivo vanonzwa kudiwa kwekuuya nayo uye kurondedzera kune mumwe munhu panguva yezvokudya zvemasikati zvakare se IRL chikonzero.
Asi zvinonyatsoonekwa sevanhu voruzhinji kuti vapedze awa vari kupfurikidza nemifananidzo paTumblr kana kugumbusa mapeji eStumbleUpon, pasina kufunga kana kushaya pfungwa kunokonzerwa nemumwe wemifananidzo uye kusabatana nevamwe pamusoro pehurukuro yacho?
Haisi zvinhu zvose pazvikwata zvekugara panzvimbo dzevanhu vane IRL chikonzero chevanhu vose, uye kazhinji kacho chigumisiro chemuzivo wepamusoro, sezvakatsanangurwa kare.
Zvemagariro Evanhu: Chimiro Chepfungwa
Zvemagariro evanhu haisi nzvimbo chaiyo paInternet kana chinhu chaunoshandisa kuti uone kuti vamwe vanhu vari kuitei. Izwi risina kukanganisa rinoshandiswa kurondedzera kuti kunyatsoona, kutapurirwa kwepfungwa kunobatsira kuchinja hupenyu hwedu hwechokwadi, kwete kungoita Internet yedu.
Hakuna rusvingo pakati pehupenyu chaihwo nehupenyu hweInternet apo vechokwadi vemazuva ano varipo. Zvose pamusoro pekugadzira zviitiko zvinonakidza uye hukama chero kwaungave uri.