Cashflow is king. Dzimba dzinokosha.
Kutanga basa rekuzvipira muvhidhiyo inofadza, inobatsira uye inogona kunge inobhadhara basa rokusarudza. Mugwagwa hausi nyore nguva dzose, uye zvipfeko zvinowanikwa nehuwandu hunotyisa uye kusiyanisa zvakasimba. Iyo yakanakisisa kutengesa ndeyekugadzirira mberi zvakanyanya sezvinobvira, kutora mazano kune avo vari mune zvidzidzo, uye unofamba-famba uchishandisa nzvimbo isingazivikanwi.
Mune mweya uyu, zvakakosha kufunga nezvezvinhu zvakasiyana-siyana zvinopinda mubasa sa freelancer. Zvakakosha kuwedzera here? Ndezvipi zvibvumirano zvandinoda? Kana ndikakanikidza zvakanyanya ini ndichavhundusa mutengi here? Kana ini ndichinge ndibhadhara kune zvishoma ini ndichakundikana? Ndichava shooter, kana mhariri? Ndinofanira kuva zvose here? Ndinofanira kudzidza kudzidza kufamba mafirimu zvakare? Ndinobhadhara sei kambanikoni?
Iyi mibvunzo ichava yakawanda sezvo kuenderera mberi kwekutsvaga YourVideoCompany.tv kunoswedera, uye isu tive pano tichawana mazano akawanda ekubatsira munzira. Pamusoro pemavhiki anouya tichaedza kupindura mibvunzo yakawanda iri pamusoro apa sezvinobvira, asi nhasi tiri kutanga nechidzidzo chakareruka.
Chidzidzo, kuchengeta cashflow kushandisa mari. Ndichatanga nekanyaya kadiki.
Munguva pfupi yapfuura, ndakakumbirwa kuti ndidzoke pane zvakagadzirwa zvevhidhiyo zvaidiwa kutendeuka mumasvondo mashoma mashoma. Icho chiri nyore kutaura huruvideo video ine mamwe maikirwo uye b-roll (secondary footage), uye pamwe nemakore anoda kusvika gumi ekudzidzira freelancing pasi pebhanhire rangu, ndaiziva nzira yekugadzirisa iyo quote.
Chokutanga pane zvose, neine muchengeti mutsva, handitori ngozi. Zvechokwadi, sezvo bhizinesi rangu rinopfuurira mberi kwekufamba kwenguva, ndinotora zviduku zvishoma nezvishoma. Pangozi yekurira kwechisimba, vatengi vanoenda kune zvavanoda, uye mazwi anotsamira mukufarira kwavo achagara ari ivo vakasarudzwa.
Saka, itsva mutengi. Chaizvoizvo, chaive chishanduri chitsva, chakaunzwa kwandiri kuburikidza nekontikiti yandakanga ndisina kushanda kare. Iyi haisi dambudziko, asi mazwi aya aifanira kuita kuti ndifarire kuita basa, kana kuti rakanga risina kukodzera.
Uye ichi chidzidzo chakaoma kudzidza mune bhizinesi: kana mazwi asingakukurudziri kuti uite basa rakakura, uye kukudzivirira panguva imwe chete, basa racho harina kukosha . Mibvunzo iyo pamberi pekubhadhara zvakanyanya uye kurasikirwa nevatengi zviri nyore kupindura: chengetedza izvo basa racho rakakosha pasina kuchinja pfuma yako pachako, uye sarudza mazwi anokuchengetedza se freelancer, uye kana muteresi wacho achivhara kana kuenda kune imwe nzvimbo, kududza kwako yakanga yakarurama. Period.
Saka ndakatsanangura izvo zvandinowanzoita kuti zvive zvevhidhiyo maitirwo, kubvira pakutanga-kubudisa, kupfura, kugadzira, kutumira chigadzirwa. Ini ndinogadzira zvangu mavara mafirimu uye mazita, kujekesa mutinhimira, ruvara rwakarurama uye girasi, uye shandura. My rate haisi iyo inodhura zvikuru muguta, asi ichokwadi haisi shoma. Yeuka, pamwe nekuwedzerwa nguva yako, iyo inokosha, ivo vanotenga basa rako rinosanganisira kushandiswa kwemidziyo yako inodhura uye yakasarudzwa. Pavanenge vatenga awa yekubatsira kwenyu, vari kuwana kombiyuta yako, software yako, yako plug-ins, kofi yaunonwa paunenge uchishanda, dawati rako rinotarisa rinogara uye chigaro chako. Kana ikhofi, dawati uye chigaro zvinokuita kuti uwedzere zvishoma, edza kutora mumwe wavo kubva kune gig inotevera yekugadzirisa.
Mitemo inogona kuva yakajeka kana yakaoma sezvamunoona yakakodzera, asi ini ndinofanira kutora kubva pane zvakaitika muupenyu hwangu. Mushure memakore ekubhadhara imwe tsananguro 30 mushure mekugadzirwa kweprojekti, ndaneta nekwereti iri mukukurumidza kukuru kwezvakagadziriswa, asi kunongedza nekubhadhara mushure mokunge ndaponesa. Vazhinji vavo vaiva nemari yakakwana uye vaikwanisa kubhadhara panguva ipi zvayo, asi sa freelancer ndakanga ndisina hanya nekushamba kwemari.
Saka ndakagadzira zvimwe zveVideo Service Agreements. Chimwe chevashandi vangave varipo vakatenga mapaiti mavhidhiyo kubva kwandiri, mumwe wevashandi vakange varipo vaitsvaga zvekuchengetedza mabhizinesi, uye chetatu chevatengi vatsva.
Chibvumirano chevatengi varipo chekutenga mapeji emakadhi acho aiva nemashoko ekutsvaga 33% yehuwandu hwevhidhiyo yakabhadharwa mberi kuti inotarisa mari inowanikwa panguva yekugadzirwa, 33% kubhadhara mushure mokubvumidzwa kwekupedzisira kwevhidhiyo uye musati wapedza kubhadhara, uye chikamu chekupedzisira 34% chakaitwa pamutambo wakakwana 30 purogiramu. Izvi zvakachengetedza zvinhu zvakanaka uye zvakanyatsojeka, mari-inoyerera-yakachenjera kwandiri, iyo yakandichengetedza nekunaka nevatengi vangu vanokosha.
Chibvumirano chechipiri chinongopiwa nhamba yakatarwa yeawa maawa kushanda kune mumwe mutengi. Mitemo muchibvumirano ichocho yakaronga zvokuita nemaawa akawanda kana kuwedzerwa, pamwe chete nemitemo yekutora-lead-time.
Chibvumirano chevashandi vatsva chinotarisa 50% kubva mberi mari yekubhadhara, uye kubhadhara kuripo kwekupedzisira pamubvumo wekupedzisira wevhidhiyo, asi zvakare, mushure mekupedzisira kwekubudiswa kwevhidhiyo. Izvi zvingaita sechisina kunaka, asi semunhu anoshanda solo, mumwe muipi wekutsvaga akakwanisa kukuisa kunze kwebhizimisi, kunyanya mumavhiki ekutanga nemwedzi yebhizimisi rako iri kuenderera mberi.
Saka, chii chakaitwa nevatengi nemashoko angu? Havana kuchengeta nhamba huru pasi pepeji uye vakatsinhanisa kubhadhara chero chinhu pamberi, sezvo vasina kuona vhidhiyo yeprojekti ichikodzera chero njodzi ipi zvayo. Zvaive zvakakodzera zviuru zvishomanana zvemadhora, asi hapana ngozi. Mhinduro yangu chete yaiva "Ndinobvumirana zvachose."