Zvokufungidzira Zvokuchengetedza Zvokuita & Kurongedza Zvaunofunga Nezvemaprofayiri Akawanda
Kuwedzerwa kwekutsvaga kwemasimiti ekubudisira manyore evanhu sa Facebook, Twitter, uye LinkedIn kune inofadza panguva iyo kune avo vanoda kushandisa mashandisirwo emasangano evanhu pachavo (ramba uchitaura nemhuri neshamwari) uye unyanzvi (network pamwe nevamwe) zvinangwa. Iwe unofunga nezvekuparadzanisa mapepa evanhu ega uye emabhizimisi kune imwe neimwe yematanzura aya here? Kana unofanirwa kushandisa imwe nhoroondo iyo inobatanidza zvose mbiri yako yeruzivo "brand" mufananidzo uye hupenyu hwako? Iwe unofanirwa kushandisa sei masangano aya ehutano anobva pane zvinangwa zvako nekunyaradza nekusanganiswa kwebhizimisi nemashoko evanhu. Chinhu chinonyanya kukosha chokuyeuka ndechokuti kunyange kana iwe ukasarudza zvakasiyana iwe pachako uye unyanzvi hwekuzivikanwa paIndaneti, chero ruzivo rwauri kugovana paIndaneti runogona kuitwa pachena kana ruwanikwe kune vamwe.
Social Media: Privacy Matters (kana Ndizvo?)
Nyaya yekuzvimiririra mumasangano epahutano inotonhora. Vamwe vanhu, kufanana neCOO's CEO Mark Zuckerberg, vanodavira kuvhara paIndaneti isati yakagadziriswa pfungwa. Vamwe, seInternet mudzidzisi weKaliya Hamlin, vanopikisa kuti kana webhutano dzevanhu sepa Facebook dzichichinja zvisiri izvo mazano avo ega ega kuti vagoverane nemashoko ako nemapoka matatu nekutadza, iko kukanganisa kambani yebasa rebasa nevanoshandisa.
Chero chero rutivi rwemakakatanwa iwe uripo, zvakakosha kuti uzive zvinorehwa nekuisa chero chero paIndaneti chero nguva, zvisinei kuti chii chiripo. Chinhu chakachengeteka ndechokuti kungofunga kuti chero chinhu chipi zvacho chaunonyora kana mberi kana kuwedzera mhinduro kuIndaneti chichaonekwa nomumwe munhu ... ndiani angapfuurira kune mumwe munhu (achida kana kuti asingazivi) ... waunenge usingadi kudikanwa kugovana ruzivo urwu ne. Mune mamwe mazwi, usatumira chero chinhu paWebhu chausingazotauri pamberi pomubati wako kana amai vako. (Izvi zvinonyanya kuitika kune chero zvisiri pamutemo, kupesana nemitemo yekambani, kana kungonyadzisa, sezvinoitika kune vanhu gumi nevaviri vakarasa mabasa avo, mazita avo, kana rusununguko mushure mokutumira mifananidzo yevasingadi kuWebhu.)
Usati watanga masayiti ekubudisira mazita evanhu kuti uungane kune vamwe vashandi kana kuti kuwana basa uchishandura vhidhiyo, shandura ruzivo rwako rwepfumi kuti uone kuti rine ruzivo chete rwaunoda bhisho, vashandi, vatengi, vashandi pamwe navo, uye avo vanogona kushandisa vashandi kuona ... nguva dzose ( nokuti Indaneti haina kumbokanganwa). Uyezve ongorora mararamiro ako ega ega epa Facebook , LinkedIn, nemamwe magwaro ehutano hwevanhu - ita nechokwadi kuti unonzwa wakasununguka nemashoko anowanzogoverwa pamusoro pako paWebhu.
Kutarisira Zvido Zvako Zvemunharaunda: Imwe Nhaurirano kana Inhengo dzeMunhu neZvamwe Dzakasiyana?
Handirevi kukutyisidzira iwe. Zvemagariro ezvehutano zvakakosha pakuvaka nekuchengetedza ukama hwepakombiyuta nekugovana nekuwana ruzivo rwausingawani kune imwe nzvimbo. Kune vashandi, masangano evanhu vanogona kuzarura mikova nekukubatanidzai kune vatungamiri vari mumunda wenyu uye pamwe nevashandi vehofisi; iwe unogonawo kutaura maonero ako pamusoro pezvinhu zvinokosha uye unodzidziswa nezvezvinoitika nhau nekubatana nehurukuro iri pa Twitter uye mamwe masangano evanhu.
Kana iwe uchida kupinda mukati kana kushandisa zvakanyanya kushandiswa kwemajeri ekutumira vanhu kune zvikonzero zvose zvepamusoro uye zvepamusoro, une zvishoma zvingasarudzwa. Iwe unogona kushandisa: purogiramu imwe chete yebhizimisi uye yekushamwaridzana nevamwe, zvakasiyana pamabhadharo evanhu uye ehupfumi pamusangano wega wega wevanhu, kana mamwe mabasa ekushandiswa kwemunhu mumwe uye kune zvebhizimisi. Verenga pane kutarisa chimwe nechimwe chezvinhu izvi uye mazano ekutsvaga basa-hupenyu hwehupenyu nehuwandu hwemagariro evanhu.
Social Networking Nzira # 1: Shandisa Pamwe Nhoroondo yeZvose Media Media Networks
Mumuenzaniso uyu unenge uine kambani imwe chete kana purogiramu pa, taura, Facebook (uye imwe pane Twitter, etc.). Kana iwe uchivandudza mararamiro ako, wedzera shamwari, kana kuti "kufanana" mapeji matsva, ruzivo urwu ruchaonekwa kune vose shamwari dzako uye unyanzvi vekukurukurirana. Iwe unogona kunyora pamusoro pechinhu chero chipi zvacho - kubva pamunhu chaiye (mbwa yangu yakangoparadza mubhedha wangu) kune chimwe chinhu chinyorwa kune basa rako (chero munhu anoziva kuisa PowerPoint kuratidzwa paIndaneti?).
Pros :
- Simplicity; nzira iri nyore kushandisa
- Gadzira unyanzvi hwakakwana hwekutsvaga paIndaneti
- Rongedza zvese zvemashamwari ako kamwechete
Cons :
- Zvinogona kukuita kuti iwe uchengetwe zvakanyanya kupfuura iwe zvaunowanzove iwe kana iwe uine imwe nyaya yega yega
- Iwe unogona kunge uchida kuchengetwa zvakanyanya - iwe unyanzvi hwekukurukurirana pamwe pamwe hauna hanya nemapurazi ako eFacebook neshamwari dzako dzingave asina hanya nemashoko emusangano uri kuenda
Imwe nzira yekuendesa mharidzo yakananga kana yakakodzera kumapoka akasiyana-siyana ndeyekuisa mafaira kune vese maunotaura kuitira kuti iwe usarudze ani achaona shoko kana iwe uchiriisa.
Social Networking Nhaurirano # 2: Shandisa Zvakasiyana Pamwe Chete uye Purogiramu dzeZvamwe
Gadzira imwe nyaya yakasiyana-siyana yebasa uye imwe yekushandisa iwe pachavo pane imwe nzvimbo yekugara panzvimbo dzekugara. Paunoda kugovera nezvebasa, pinda mubhuku rako rezvenyanzvi uye pamwe chete newemamwe mawetano evanhu.
Pros :
- Inobatsira kuchengetedza miganhu yehupenyu
- Kusatya kwevamwe vaunoshanda navo kana vashandi vachiona zvinhu zvako zvaunenge usingadi kugovana, saka iwe unogona kunge wakanyatsopindira (uchichengeta mupfungwa mazano ekutanga ega ega, zvisinei - izvo, kuti hutachigare hungave huripo mumagariro evanhu)
- Mharidzo kubva kune vhesiyo ichava yakakosha kune iyo yerudzi rwebhuku (kureva, iwe uchaona zvikwereti zvakabatanidzwa mubasa mubhuku rezvenyanzvi)
Cons :
- Zvinogona kunyengera kuchengetedza - iwe unoda kuva nechokwadi chokuti iwe wakagadzirirwa kupinda kukodzero yakanaka usati watumira
- Zvakaoma kuona kana kugoverana zvishandurudzo kune vose vese vaunotaura. Solution: Mamwe mapurogiramu, akaita TweetDeck kugadzirisa dambudziko iri nekukubvumira kuti utumire kubva kune dzimwe nhoroondo dzakawanda pamataiti akawanda (Facebook, Twitter, LinkedIn). Iwe uchiri kuda kuve wakangwarira nezvemamwe mapeji ari kutumira kune / kubva
Social Networking Nzira # 3: Shandisa Kusiyanisa Nzvimbo dzeNzvimbo dzeNhepfenyuro dzeNzvimbo dzeZvamwe Zvinangwa
Vamwe vanhu vanoshandisa Facebook kuti vashandise ivo pachavo asi LinkedIn kana kuti dzimwe niche dzehutano hwemagariro evanhu pamashandisirwo emabasa. Facebook, nemitambo yayo, zvipo zvese, uye zvimwe zvinonakidza asi zvibvumirano zvingangodaro zvinogona kuva zvakakodzerwa nehuwandu hwevanhu. LinkedIn, panguva iyi, ine zvakawanda zvekutsvaga kwevashandi, nekutengesa mapoka emakambani akasiyana uye makambani. Twitter inowanzoshandiswa kune zvose zvinangwa.
Pros :
- Zvimwe zvikomborero sekuchengetedza makapi ega ega ega uye masayendisiti pamusangano mumwe nomumwe, asi zvishoma zvisinganyanyi kuvhiringidza. Paunenge uine Facebook, unonyora nezvehupenyu hwako. Apo paIndaneti, unogona kuva webhizimisi rose.
Cons :
- Zvakaoma kugovera kana kuona zvishandurudzo kune vose vese. Zvakare, kunyange zvakadaro, unogona kushandisa maitiro ekubatanidza maakaunti akawanda.
Ndeipi Urongwa Hwemagariro Unofanira Kushandisa?
Kana iwe uchida nzira yakanakisisa uye usingafungi nezvekusanganisa bhizinesi rako nemunhu wevanhu, shandisai kamwe purogiramu pane Facebook, Twitter, LinkedIn, uye / kana mamwe mawemagariro evanhu. Vakawanda vanoziva mablogi (semuenzaniso, Heather Armstrong, akakurumbira mukudzingwa mushure mekunyora zvidimbu zvakagadzikana zvakabatanidzwa nebasa pamabhuku ake ega, Anil Dash, Jason Kottke, nevamwe) vakave vakakurumbira nokuti vakagadzira simba, kazhinji kusingazivi, mazita eIndaneti apo "vateveri "vaine ruzivo rwehuviri hwavo uyewo hupenyu hwavo hwehutano. Iwe unogona kushandisa hutachiona hwehupfumi kukudziridza rudzi rumwechete rwekutsvaga humwe ruzivo rwemutauro.
Kana uchida kuchengeta basa rako uye hupenyu hwehupenyu hwakasiyana, zvakadaro, shandisa maverengi akawanda kana mitambo yakasiyana yezvinangwa zvakasiyana. Inogona kuva yakaoma kunzwisisa, asi inogona kunge iri nani kumabasa-hupenyu hwehutano.
Mamwe mazano ekuchengetedza basa-hutano hwehupenyu nehutano hwekugarisa:
- Kusiyanisa paunoshandisa shanduko yehutano maererano nechinangwa chako: Panguva yemasikati, somuenzaniso, chete mazhizha emashure kana mashizha ane chokuita nemabasa kuti akubatsire kuramba uchiisa pfungwa dzako pamabasa ako.
- Yeuka kusunungura kana kuvhara nguva dzose uye kubatana nevanhu vasingateereri munyika yako yega uye inyanzvi.