Kunzwisisa Kuchinja Kwemagariro eTerevhizheni
Chii chinonzi Social TV?
Nhepfenyuro yeTV, iyo inozivikanwawo sehuterevhizheni, ndiyo inoshandiswa inyanzvi yekukurukurirana iyo iri mumatanho ekutanga ekushandura makambani ekuterevhizheni nekuvaraidza. Nhepfenyuro TV inoreva nguva chaiyo yekukurukurirana uye kushamwaridzana kunosanganisira kuratidzira pane terevhizheni kana TV paIndaneti nezvimwe zvinhu zvinoratidzwa paTV.
Mamwe Mazita eSocial TV
Uterevhizheni rwehutano ndezvekushanduka-shanduka kwemaTV. Vose vari vaviri vanoedza kuita kuti terevhizheni iwedzerwe zvikuru. Smart TV ndeye mutsara unozivikanwa wakafanana unoreva maTV uye maikironi akafanana anozadzisa chinangwa chimwe chete. Mutsara smart TV inowanzoshandiswa kuisa pfungwa pane mamwe majeredzi ehurdware pane kuonekwa kwekuona maonero.
Pfungwa huru yekusangana kwemazuva ano evanhu veTV ndiyo yaiva pfungwa yakakonzera shure kwemakore ekubudirira kwekubudirira kweterevhizheni-kuita terevhizheni chiitiko chinoshingaira kune vateereri, panzvimbo yekutarisa kwekutaridzika kwaive kwemaawa anopfuura makumi mashanu.
Zvose zvehutano nehutano hutsvaga hutsvaga kuti vanhu vataure zvakare uye vabatane neTV yavo inotarisa nzira yavanoita nemakombiyuta avo, saka kutarisa kuterevhizheni kunova kuwedzera. Nhepfenyuro yeTV inotora danho rinopfuurira uye inoita vataridzi vabatane nevamwe vataridzi veTV vachiona mumisha yakasiyana.
Izvi zvinowanikwa mune zveTV ndiyo chikamu chemaInternet chinotarisana neTV. Zvakawanda sezvo Indaneti yakaita zvose zvekukurukurirana kwekombiyuta zvakasununguka sezvo yakashandurwa nemakombiyuta. Iye zvino Indaneti iri kuita zvakafanana neTV sezvo inoshandura nehutano hwakabatanidzwa mukudhinda mitambo yeTV uye video yeIndaneti.
Iko kuwirirana inzira mbiri-nzira. Kwete TV chete ichashandurwa, asi video yepaIndaneti ichaitawo, zvakare. Sezvo TV inotarisa ichienda paIndaneti, kuonekwa kweTV kuIndaneti paIndaneti yakawanda yakawanda shanduro seHulu zvichida ichakura zvakanyanya pane zvekugara pane zvave zviri pakushambadzira mavhidhiyo masayiti seYouTube.
Asi iye zvino, chinhu chinokosha mumagariro evanhu veTV anoenderera mberi kune izvi: vatsva vari kutsvaga nzira dzekuvhara mitambo yevanhu paTV kuitira kuti vanhu vachitarisa mumisha yavo vanogona kukurukurirana nemagetsi neshamwari nevasingaoni vachiona zviratidzo zvakafanana.
State yeSocial TV Nhasi
Social TV inoramba ichiri mucheche muna 2012. Vezvemabhizimisi uye teknolojia vashandi vari kurwisana kuti vaone kuti ndezvipi zvingave zvakakosha uye zvigadziro zvehuterevhizheni zvichange zvichiita kuti vakawanda vakwanise vateereri kuti vaite zvigaro zvezvematongerwo enyika kuti vaite zvigadzirwa zvitsva zvinowanikwa nemapuraneti izvo zvichaita kuti hutano hwemagariro evanhu huvepo kune dzimwe nzira dzakasiyana-siyana dzekutumira terevhizheni, kusanganisira cable TV, kuparidzira TV uye satellite TV.
Zvinonyanya kuoma kuvaka zvivako zvinogona kusanganisa Indaneti uye foni-based based communications technologies nekutumira terevhizheni. Ndicho chikonzero chimwe chete chaiva nevakawanda zvenhema chinotanga nekubatanidza terevhizheni uye iye zvino social TV.
Ndeupi Muenzaniso weVanhu veTV?
GetGlue ndiye mwana wechikwata chekugara kweTV innovation muna 2012, achienzanisira kuti mutambi wehutano wevanhu wekugara anokwanisa kuwana sei kutengesa zvakanaka nokukurumidza. Zvechokwadi, mugumo wayo unogona kuchinja nokukurumidza, uchipa nhoroondo yekukundikana kudzokorora mumubatanidzwa wevhevhizheni.
GetGlue iyi ndiyo inobvumira vataridzi veTV kuongorora zviratidzo zveTV vari kutarisa, zvakadai sefoni yefashoni Foursquare inobvumira vashandisi vefoni kushandisa nzvimbo dzavanoshanyira. Pfungwa iyi, seyese yehutano yeTV apps, ndeyekutendera vanhu kuungana nevamwe vanoita saiyo inoratidza. GetGlue yakawedzera kunze kweTV kuitira kuti vanhu vaongorore mune dzimwe nhepfenyuro, zvakare, zvakadai semimhanzi.
Twitter TV: Simpler, Ease Social Social
Kana iwe uchifunga nezvezvinonyanya kukosha zvehutano hweTV - kubatanidza vanhu vakatarisana nemasereti eTV uye zviratidzo zvaidiwa - ipapo shanduro yakanyatsofambisa huterevhizheni muna 2011 yaiva Twitter. Mushure mekunge mamiriyoni evanhu atanga tweeting pamakombiyuta avo nemaserafoni pavakanga vachiona TV, maitiro makuru akatanga kukurudzira tsika kuburikidza nekuratidzira tweets pachirwere munguva yehupenyu huripo. Mitambo uye TV zvakagadzirirawo kutaurirana nevatarisi kuburikidza ne Twitter mukati mezviratidzwa pamwe chete munguva dzemazuva ano.
IX Factor , kunyanya, yakaita kuti Twitter ave munhu anokosha kuburikidza nekuita mutambo wekuimba kutonga kusingatauri nezvema tweets uye nekubvumira vashandi kutumira mavhoti avo kumakwikwi emimhanzi. Twitter sehurukuro yekukurukurirana yeTV inoshanda zvakanaka nokuti haifaniri zvakawanda zvekushandura mune imwe terevhizheni kutumira maitiro; tweets kuva shamwari yekukurukurirana chiteshi iyo vanhu vanogona kushandisa pafoni dzavo, mahwendefa, uye makombikiti.
Experimental Social TV Platforms
Mhando dzose dzezvimwe zvekuda, zvidzidzo zvemasangano eTV anoenderera mberi.
Zvimwe zvinonzi hardware-zvakagadzirirwa nehuwandu hwemapurogiramu ehurumende. Google TV , somuenzaniso, muenzaniso wekutsvaga we Smart Smart hurongwa hwakagadzirirwa kuti ugozobvumira kutaurirana kwevanhu mumitambo yeTV uye mavhidhiyo eInternet. Yakatanga muna 2010 asi yakanyanya kuonekwa nevanokudzokorora sevanonyadzisa uye vasina kuwana kubvumidzwa kwekugamuchirwa.
Imwe muenzaniso yakasimbiswa muna 2011 waiva Wetoo TV, rebranded TV network iyo yakabatanidzwa mune zvemagariro evanhu.
Zvimwe zvitsva zvemasangano eTV uye mapuratifomu zvakashamiswa mu 2012 Consumer Electronics Show, kusanganisira MySpaceTV, iyo inotevera yemavhidhiyo mumapurogiramu emimhanzi kubva kuInternet company MySpace. Dzimwe hurumende yeTV apps paCES yakaisanganisira zviziviso kubva ku Yahoo, DirecTV, uye zvakasiyana-siyana zvekutanga.
Social TV Analytics
Icho chakanaka chakanaka kuti nzvimbo yehupfambidzani inoshandiswa uye inotyisa pose pose paunenge uchiita zvekutanga uchitaridzika wakazvipira kuenzana nemigumisiro yaro. Izvi ndizvo zviri kuitika nehutano hweTV muna 2012 - boka remakambani matsva riri kuedza kuona mhinduro yezvinhu izvi zvose zvinobuda mumasangano eTV nezvevateereri uye miterevhizheni yeTV kuburikidza nekuyera chaizvo kuti vanhu vari kuishandisa sei.
Trendrr.tv muenzaniso webasa rinobatsira maTV, ma studios, uye mahofisi ezveshambadziri kutarisa hutano hwemagariro evanhu hunosanganisira zvinoratidzira kune dzakasiyana-siyana zvemasangano evanhu.